The Motorcycle Market in Latin America

In Latin American, the motorcycle market is growing steadily, driven by urbanization, inadequate public transport, and demand for affordable mobility solutions. 

Popular models include 125cc-250cc commuter bikes, with brands like Honda and Yamaha dominating the premium segment, while Chinese manufacturers like Loncin and Shineray gain traction in the budget market. Electric motorcycles are gaining traction, supported by government incentives, though traditional fuel-powered bikes remain dominant.

The region's diverse economies and preferences create opportunities for both local and international players.